Executive Programme in Healthcare Entrepreneurship and Management (Batch 4)
Features
Programme Overview
In an era marked by unprecedented change, the landscape of health and well-being has come under heightened scrutiny. The healthcare sector has emerged as a focal point for innovation, witnessing a surge in advancements ranging from sophisticated medical applications and telemedicine technologies to the growing public enthusiasm for smart wearables and cutting-edge medical devices. This dynamic environment presents a unique and unparalleled opportunity for businesses and start-ups to make their mark in this burgeoning market.
Embrace a new paradigm of growth in the healthcare industry with the Executive Programme in Healthcare Entrepreneurship and Management, meticulously crafted by CEP, IIT Delhi. This programme is designed for both graduates and seasoned professionals seeking to transition into entrepreneurial roles within the healthcare sector.
Drawing value from the programme’s learner-centric curriculum, which encompasses the entire spectrum of healthcare innovation—including conception, design, prototyping, testing, customer discovery, sales and marketing, commercialization, and management of pioneering healthcare products and services—join us to unlock your potential and lead the future of healthcare innovation.
₹ 1,30,000 + 18 % GST
Registration Closed
Class Schedule
Lectures: 1 day weekend class (Saturday) 10:00 AM to 12:00 PM, 12:30 PM to 2:30 PM
Project: 1-day weekend class (Biweekly Sunday) 10:00 AM to 12:00 PM, 12:30 PM to 2:30 PM
Session Timings: 10:00 AM to 12:00 PM, 12:30 PM to 2:30 PM
Eligibility Criteria
A bachelor’s degree
Prior work experience or a certificate of completion of an internship or project is desirable
Programme Highlights
E-Certificate From Prestigious CEP, IIT Delhi
Top IIT Delhi Faculties And Industry Experts
Holistic Curriculum Covering Concepts & Applications
Projects, Tutorials And Hands-on Experience
Rich Peer Group Learning And Networking
Programme Modules
Basics - What is entrepreneurship? What is a product? Difference between product and service?
Healthcare problems and unmet need- Current health-related challenges-pre and post pandemic, existing solutions, product, and service requirements
Empathy, Personas, User Stories - stepping into consumers' shoes and understanding medical issues
Identifying New Opportunities in Healthcare Innovation using Data - market gap
Understanding healthcare policies and strategies
Market Research for Healthcare Product or Service Development - How to conduct market research?
Idea Generation & Need Analysis - Source, evaluate ideas
Conception of Healthcare Products: The Doctor's Perspective
Concept testing using Surveys - Customer Discovery: template, evaluate the value proposition
Design Thinking for B2C, B2B Products and Services
Competition Analysis and Product Market Fit
Product Design Process - 7 Stages
Healthcare Product Specifications and Feature-I
Healthcare Product Specifications and Features-II (Contd.)
Visual Design Elements - Branding elements
User experience (UX) and User Interface (UI) design
Introduction to Medical App Development
Quality Engineering and Iterative design optimization. Design for Manufacturing
Computational Tools used in Design and Analysis of Healthcare Products
Minimum Viable Products (MVP)
Types of MVP
Prototype development for Physical and Digital Healthcare Products, and Services
Wireframing
Manufacturing Techniques - Additive (3D Printing), Subtractive, biochemical, multi-scale
Material Selection for Healthcare Product Prototyping
Role of Robotics and Automation in Prototyping
Prototype Functionalization using Electronics and Instrumentation, Role of AI/ML
Prototype-to-Product and Mass Production
Medical App Prototyping- Hands-on on Figma
Usability Testing
Simulated Test Marketing
Beta Testing
Material Testing and Characterization
Role of AI/ML in Healthcare Product Development and Testing
Ethics, Testing on Animal Models and Human Subjects
Clinical Testing Methods
Regulations and Standards: ISO
Branding, Brand Awareness, Consumer Brand Knowledge
Human Behaviour Management
Product-line Decisions (extension, reduction), Product Category expansion
Pricing Model and Strategy
Segmentation | Target | Positioning
Sales Forecasting
Distribution Channels
Lead Generation-Role of Contacts and Social Media
Customer Acquisition and Retention
Introduction to Business Model Canvas
Funding Requirement and Avenues
Team Building and Collaborations
Intellectual Property and Trademarks
Ethical and Legal Implications in Healthcare Industry
Market Competition and Creating Barriers to Entry
Deployment and Distribution Strategy
Launching of Start-up: Rules and Steps
Scale-up Model and Sustainable Growth Plan
Healthcare Quality Management
Bootstrapped development of 1 Product per team (5-10 students), with a tested deployment, marketing, and go-to-market commercialization plan. It will include expertise from local hospitals.
Learning Outcomes
Innovate new healthcare products and services from a value-driven and customer-centric approach.
Gain successful process-oriented design thinking capabilities.
Be an expert in healthcare product prototyping and testing.
Develop a strong foundation in branding, pricing, sales and go-to-market strategies.
Learn key commercialization concepts such as business model development, funding, intellectual property, and regulations.
Build a strong foundation for biomed/biotech engineering and management roles.
Launch successful healthcare start-ups.
Tools
Machine Learning
UI/UX
AI
Programme Coordinator
Professor Arnab Chanda
Associate Professor
Center for Biomedical Engineering, IIT Delhi
PhD, University of Alabama, USA
▶ Joint Faculty, Department of Biomedical Engineering, AIIMS, Delhi
▶ Founder, BIOFIT Technologies LLC, USA
Dr. Arnab Chanda is an Associate Professor at the Centre for Biomedical Engineering, IIT Delhi, and a joint faculty at the Department of Biomedical Engineering, AIIMS, Delhi. He is also the founder of a start-up company, BIOFIT Technologies LLC, USA. He earned his PhD from the University of Alabama, USA, and has also been a Postdoctoral Researcher at the University of Pittsburgh, USA.
Dr. Chanda is an expert in Biomechanics, especially in Tissue Mimicking (Artificial Tissues) and Characterization, finite element modeling (FEM), robotics, wearable device development, and entrepreneurship.
To date, he has received the Young Researcher Award and Early Career Award from ASME, MHRD, and AO Spine International–Singapore, and Top-Cited Paper Awards from IOP Publishing and Wiley. He holds and has filed 10+ US and Indian patents, authored 8 books, and 100+ articles in reputed international journals.
Dr. Chanda is in the top 2% of scientists worldwide, according to the Scopus database from Elsevier and the Stanford University database, in both 2023 and 2024. He is serving as Associate Editor, Journal of Applied Biomaterials & Functional Materials, Associate Editor, Frontiers in Medical Engineering, editorial board member for Nature Scientific Reports, and principal member of the Bureau of Indian Standards (BIS).
Professor Biswarup Mukherjee
Associate Professor
Center for Biomedical Engineering, IIT Delhi
PhD, Indian Institute of Technology Madras (IITM)
Ex-Postdoctoral Research Fellow, Harvard Medical School
Dr. Biswarup Mukherjee is an Associate Professor at the Centre for Biomedical Engineering, IIT Delhi with joint appointment at the Department of Biomedical Engineering at AIIMS, New Delhi. He is also an affiliate faculty at the Yardi School of AI, IIT Delhi and Department of Bioengineering, George Mason University, USA.
His research effort is focused towards developing multi-modal platform technologies for bionic and biorobotic control. He obtained a PhD in Electrical Engineering from IIT Madras in 2015. Thereafter, he was a postdoctoral research fellow at Harvard Medical School and Massachusetts General Hospital (MGH), Boston, USA from 2015 to 2017.
He was a Research Assistant Professor with the Department of Bioengineering at George Mason University from 2017 to 2020. He was also an affiliate faculty at the Center for Adaptive Systems of Brain-Body Interactions at Mason. He has multiple US and Indian patents and has published extensively in top-tier journals.
He currently serves as an Associate Editor for IEEE Transactions on Medical Robotics and Bionics and on the editorial board of Nature Scientific Reports. His work has received several awards including Best PhD Thesis Award at IIT Madras, Innovation Discovery Award at MGH, and multiple best paper awards at top conferences worldwide.
Programme Sample Certificate
Participants will be awarded a Certificate of Successful Completion upon achieving an aggregate of 60% or more in the evaluation components and maintaining a minimum attendance of 70% in lectures and tutorials at CEP, IIT Delhi.
Participants who do not achieve 60% in the evaluation but maintain at least 50% attendance will be eligible for a Participant Certificate.
No certificates will be issued to participants with less than 50% attendance.
The above e-certificate is for illustrative purposes only, and the format of the e-certificate may be changed at the discretion of IIT Delhi.
The organising department for this programme is the Centre for Biomedical Engineering.
Only an e-certificate will be provided, and it will be issued by CEP, IIT Delhi.
Installment Schedule
Programme Fee ₹ 1,30,000 + 18 % GST
Instalment | Date | Amount (₹)** |
Application Fee | Application Fee | 1,000 + 18 % GST |
1st Instalment | Within 3 days of the release of an offer letter | 70,000 + 18 % GST |
2nd Instalment | 20th March, 2026 | 60,000 + 18 % GST |
Note:
*GST @ 18% will be charged extra in addition to the fees
The application fee of INR 1,000/- + 18% GST is non-refundable and non-transferable. This fee is in addition to the programme fee and will not be adjusted against the total programme fee.
Refund Policy
Candidates can withdraw within 15 days from the programme start date. A total of 80% of the total fee received will be refunded. However, the applicable tax amount paid will not be refunded on the paid amount.
Candidates withdrawing after 15 days from the start of the programme session will not be eligible for any refund.
If you wish to withdraw from the programme, you must email cepaccounts@admin.iitd.ac.in and crm.supportiitd@jaro.in, stating your intent to withdraw. The refund, if applicable, will be processed within 30 working days from the date of receiving the withdrawal request.
Programme Related Video
Testimonials
Frequently asked questions
The Executive Programme in Healthcare Entrepreneurship and Management is a 5-month live online programme by CEP, IIT Delhi. It equips professionals, clinicians, engineers, and entrepreneurs with the skills to conceptualise, design, prototype, test, and commercialise innovative healthcare solutions.
This programme is designed for healthcare professionals, clinicians, biomedical engineers, entrepreneurs, researchers, and innovators seeking to develop healthcare products, services, or start-ups.
The programme runs for 5 months and is delivered through live online (synchronous) sessions on weekends. It also includes a 2-day campus immersion at IIT Delhi for hands-on learning and networking.
The curriculum spans six modules—Conception, Design, Prototyping, Testing, Sales & Marketing, and Commercialisation—culminating in a Capstone Project where participants develop a prototype and commercialisation plan.
Some of the potential career paths includes:
Biomedical/Biotech engineer, researcher, or entrepreneur.
Medical professionals (doctors and medical practitioners).
Students in healthcare-related areas, who are keen on lab-to-market transfer of technology.
Graduates willing to launch healthcare start-ups.
Additionally, the course may open up the possibility of getting relevant job prospects.
The programme focuses on a variety of new age tools and techniques, including:
Artificial Intelligence
Machine Learning
UI/UX development
Web development, and much more.